I am curious, empathetic, versatile, and proactive creative expert with extensive experience and vast expertise as a multidisciplinary visual designer and art director whose work sits at the intersection of brand identity, marketing, interaction design, and multimedia.
I approach design as a combination of appearance, usability, and clear communication — creating work that not only looks polished but also helps organizations express and explain their value and connect with audiences on a meaningful and valuable level while guiding attention and engaging the imagination.
With a versatile skillset spanning various creative disciplines, I collaborate with a vast array of stakeholders, valuing their needs and recognizing distinct requirements to craft captivating, meaningful, and impactful experiences considering form, function, and emotion.
I develop visual experiences and marketing materials for Babson College. My work reflects an empathetic, strategic design philosophy: use systems and experiences to strengthen recognition, engagement, and the overall effectiveness of the brand.
My professional background includes design for healthcare-information and education platforms such as Univadis and QuantiaMD, where I contributed art direction, user experience, user interface, and multimedia content design for audiences of millions of healthcare professionals around the world.
Drawing on insights and techniques from various disciplines, I create innovative and effective solutions. My breadth of knowledge allows me to collaborate with professionals from different backgrounds and contribute to projects that require a holistic design approach.